Episode 3

Dream Designing with AmyLee Westervelt

Welcome AmyLee Westervelt, Dream Design Coach & founder of Gratitude and Glamour, to Saturday Soundbites. She is a successful and powerful online entrepreneur who has her pulse on visibility trends and will share how she helps others create their Dream Life! AmyLee will share tips and insight into Clubhouse - the newest social media platform that is ON FIRE! She is leveraging her visibility on Clubhouse to grow her brand and her business.

She is a mindset expert who works predominantly with empath entrepreneurs. Through her signature programs and coaching she has assisted in the transformation of thousands of business owners from anxious and unaware to empowered and abundant. Her unique law of attraction-centric approach marries gratitude and personal value. She strives to leave her clients with an affinity for the finer things in life and a deep belief in their worthiness for those experiences.

Episode 4 edit

Veronica: [00:00:00] Hello. Hello and welcome to another edition of Saturday soundbites. I am so excited that you're with us today. If you are watching on Facebook, make sure that you let us know where you're from. Join us in the comments. If you're watching on replay, hashtag replay. And if you're listening on the podcast, make sure you hit subscribe.

[00:00:22] We don't want you to miss. Any of our amazing episodes here at Saturday soundbites, we're committed to bringing two guests that have phenomenal insight and experience on how to get visibility and how to leverage visibility. So from a lot of different spaces, we're going to talk about techniques, strategies, insights, trends, all those kinds of things that you need to help scale your business and get you where you need to be.

[00:00:45] And your visibility strategy. So I have an amazing guest today. You guys are going to absolutely love her. Her name is Amy Lee Westerbelt. She is a dear friend and full disclosure, my coach, and she started me on this journey. And when we started talking through what a visibility strategy look like, I realized she had a lot of experience on the online space.

[00:01:07] Whereas I had a lot of experience in the traditional media space. So when we got together, we became dynamic and I'm just thrilled that she's with us today. So let's go ahead and bring her in. Welcome Amy Lee. So excited that you're here.

[00:01:21] Amy: [00:01:21] I'm so glad to be here. Thanks so much for having me.

[00:01:24] Veronica: [00:01:24] Absolutely.

[00:01:26] First of all, let's tell our audience a little bit about you. Um, you know, we mentioned that you are a dream design coach. We put that in the note so that people knew where to find you. And, but tell us what that means before we get into the nitty gritty about visibility strategy.

[00:01:39] Amy: [00:01:39] Yeah, absolutely. So, um, I actually invented my own niche.

[00:01:43] I, as far as I know, I am the only drinks design coach. And what that means is that I help sensitive empathic, intuitive entrepreneurs. Thank you so much, dear. My husband just brought me a coffee. Hello, the phone. Um, I help them figure out what they really want and why this is significant y'all is because when I was doing my work with just, just working with empaths and highly sensitive, I would be like, okay, well, you know, let's manifest what you want, what do you want?

[00:02:11] And they would kind of say, well, I don't really know. Well, what will it look like when you get what you want? Well, I don't know. I never really thought about that. So I realized there was a lot of work to be done in that space. And what I found is that that particular clientele has a couple of different, really specific, really important problems.

[00:02:29] The first thing is that they're really well. We, cause let's be real. It's you and me to Veronica. Um, we have a hard time not feeling guilty for wanting more. Right. So that's the first piece. And the second piece is we just get overwhelmed. And so I created an entire niche dream design to help take the overwhelm and the guilt I'm deciding what you really want, because what I find is that when you tap into what you truly desire, what your soul's true desire is for this world, for, for your iteration on this planet.

[00:03:02] That's when you really start doing your best work, that's when you really dig in and start seeing the results that you want to see why, because suddenly you're connected to that. If you're connected to that result, you're connected to what you're taking out of it. So that's kind of me. Um, I have a community on Facebook, you know, that are in it.

[00:03:22] And, um, I have several different programs at all different levels and I love what I do. I do it for the love of it. Um, I've already, you know, made the million dollars live in the big mansion. Like how all that stuff already. Um, I'm back now to bring the elixir to the people, to, um, to help them live their

[00:03:40] Veronica: [00:03:40] best lives.

[00:03:41] Yeah, I love that. And I love that. Um, you're okay with walking away from your, your past business and you're like, yeah, made tons and tons and tons of money, have everything I wanted. And now there's like more, so I need to figure out how to bring that into the world for other people. So that's truly what attracted me to your business.

[00:04:00] And let's talk a little bit real quick before we get into, um, the online space. But tell me a little bit about, um, how you. Use visibility, uh, to grow your business. So we'll talk about the online space differently, but you and I worked together on some traditional media and let's talk about that real quick.

[00:04:17] Before we get into the big nuggets.

[00:04:19] Amy: [00:04:19] Yeah, absolutely. So, um, one of the things that my coach, um, Jeff had said was you need to get as much attention as you can. The more attention you get, the more people start to see you. You have something, you have a gift, you know, when people do see you, they want to work with you.

[00:04:36] They want to buy from you. But the problem is we can't get you in front of enough people. So your issue, and this is really key, you guys, because. A lot of times, you're like, I'm just not a good coach or like, people just don't want to work with me. Uh, no, it's that you probably need to get in front of more people so they can see your girl brilliance because not being good at marketing or not being good at visibility strategy is not the same as not being a good coach.

[00:05:00] And I wish someone had been there to tell me that like years ago, because it would've saved me a lot of imposter syndrome. But so once I found out that you, you know, that you did that, um, You and I decided to work together and it's been absolutely phenomenal. I've had people contact me like, Hey, I saw you on this podcast or, Hey, I saw you in thrive global.

[00:05:21] I'd love to, to interview you for this magazine. And so, you know, there's kind of a ripple effect. Um, yesterday I was hanging out in this new platform. Clubhouse, if you guys don't know about it, And I got up to speak and five minutes later I had like four or five different messages. I want you on my podcast.

[00:05:40] I want to introduce you to this person. Who's going to want you on their podcast. I want to collaborate with you. So it's really like you can't underscore the significance of. Visibility in your business being in front of enough people because it's a numbers game. Like it or not, it's a numbers game. And the more people you're exposed to, the more likely some of those people are going to be yeses.

[00:06:04] So yeah, I cannot say enough about you and your strategies and all the things that I've been able to do as a result of it.

[00:06:13] Veronica: [00:06:13] Well, you're amazing. And it's definitely something that coaches especially, um, don't think about is getting out there and putting themselves as experts in traditional and non-traditional media.

[00:06:23] So you've opened the door. You've opened a Pandora's box. Let's talk about clubhouse. Give us the low down. What is clubhouse?

[00:06:31] Amy: [00:06:31] Clubhouse is it's an, it's not a new social media platform. Clubhouse is. A movement. Okay. So clubhouse is an app that is audio only. And right now it's just drop in. So there's no recording.

[00:06:48] You can't go back and listen, which heaven forbid you could because we'd be there even more than we are. And it's a place to have relevant and candid conversations. So you all you have to do, you know, um, it is by invitation only. And, um, there are lots of people that have FOMO over that, but the written, if you don't know what FOMO is, that's fear of missing out.

[00:07:08] In fact, I had a friend messaged me this morning. She's like, it was already bad enough, but now I see that you're having clubhouse meetings with Veronica. I was like, uh, but basically it is a drop-in media platform where you just pick the conversation you want to be part of you're in it. You can ask to be on stage.

[00:07:26] You can share. I have met some of the coolest people I have met people I never, ever would have interacted with. Um, so it has been really amazing. The connections that you can make on there are unreal. I was in a room last night. I think you pinged into it for a minute where the guy he's, he is the producer of like 10 of the top 100 podcasts and sure enough, he messaged me and he's like, Hey, I want to talk to you about getting on X, Y, Z.

[00:07:53] And I was like, Okay. And I mean, you know, even no matter how. How powerful your message is there's still that piece of you that just kind of jumps up and down like a little girl every time somebody says, I want you, you know, I want you on here. And, um, and then, yeah, we, and there were some really poignant conversations.

[00:08:12] I actually, with a friend of mine, we started a room about what happens when you're high vibe and you want great things for yourself and everybody else in your life is like the crabs in the bucket, pulling you down. How do you deal with that? And we had tears. There were people that were. You know, completely blown away by what some people were saying, myself included.

[00:08:32] And there's, it's just a place to have conversations that don't have like an underlying. You know, innuendo, so to speak, like the way that on Facebook it's like, well, did she mean it that way? Because it's text, but when you're listening to someone's voice in their intonation and you know, you're getting to bounce ideas off of each other, it's just, it's phenomenal.

[00:08:52] And truth be told me and Veronica are pretty much going to spend the rest of the day on it. After

[00:08:56] Veronica: [00:08:56] we talked to you guys. Pretty much. Yeah. And it was something that we weren't planning on talking about originally when we booked you for Saturday sound bites, but it's happened so quickly and so organically.

[00:09:06] And what I love is that I'm connecting with people. That may be on Facebook were outside of my space. They were outside of my reach. They were those six and seven figure coaches, six and seven figure a month, um, entrepreneurs. And, uh, there was just so much noise that I wasn't rising to the top, but now that I'm in the platform and I'm an early user.

[00:09:30] Anything I have to say, or have access to really gets me to the front of their line. And that's what I think it is definitely, um, of great benefit to, onto, to online entrepreneurs. And so we changed the subject just last night for today's Saturday soundbites to really focus on clubhouse. And it's not just clubhouse per se.

[00:09:50] It's just alternative ways of getting seen. Right because we know that traditional magazines, blogs, podcasts, those are great, but it's being invited to speak to a group like this that gets you visibility. And it's being invited to, you know, uh, to participate in virtual summit. That's another great way of doing it.

[00:10:11] Tik TOK was phenomenal. One of my clients, her number one, lead generator is Tik TOK, which blows my mind. Like, I, I really was like, you just make videos and you get clients. And she's like, yup. So she's doing a course on that, which is fantastic. Cause I'm definitely going to take her course, but share with us, um, kind of the etiquette of clubhouse and what you can expect and why people aren't able to get on just yet or how they can reserve their names.

[00:10:37] Amy: [00:10:37] Sure. So, first of all, the reason that it's not open to everybody is because if it was, it would be crashing all the time. Um, imagine a situation where you're having really poignant conversations and somebody says something that has a lot of weight to it. And then all of a sudden you never hear them again.

[00:10:53] Um, that would be devastating. So they are being very cautious about who, you know, how many people that are letting on at a time. Of course, it's going to be open to everyone, but they're just soft opening and kind of just doing it a little at a time. Um, the way that I got in was that one of my former coach actually, um, let me slip through the door.

[00:11:11] There's a way that it says, Hey, so-and-so is trying to get into clubhouse. Do you want to let them in? And so she said, yes, thank goodness. And so here I am. Um, as far as etiquette goes, uh, clubhouse is kind of, it's kind of, if you think of it kind of like a meeting, like a forum, um, Well, generally different rooms will tell you every couple of minutes kind of how they're run.

[00:11:34] So, um, they'll do, what's called resetting the room. They'll tell you what the topic is or where they left off at the last, you know, break. And a lot of times what they'll do is they'll bring you up on stage and there's an order to it. And there's an understanding that you probably gonna to wait to speak in order.

[00:11:48] And now every once in a while, there's somebody who thinks that they should just unmute themselves and talk from 17 rows down. And that person doesn't usually find a lot of favor with the audience. Um, but yeah, it's generally good to wait to be called on. There are some tiny rooms that all of a sudden you'll find yourself a moderator.

[00:12:07] And if you hang out long enough, you'll end up with a ton of followers and you'll be able to really kind of share your nuggets. You can start your own room. There's a way to start your own club I found out. Um, but you have to have hosted three, um, week weekly rooms of your own. Um, I can show you how to do that later.

[00:12:26] Veronica. I found the link for that. Perfect. Um, what else? Uh, if you are speaking and you tap your microphone back and forth, sorry, somebody else is speaking in champion microphone back and forth. That's like clapping. So it's kind of like affirmation or preach or amen. Um, so yeah, it's just, it's a really fun platform and having so much fun.

[00:12:46] I, and the gratitude, like I did a room the other day on scripting. And, and scripting hacks and people were just like, thank you so much for this. And you just think about it. There are these people that are living somewhere in the country or in the world who don't have access to the law of attraction who don't know what it is or know what it is, but don't feel comfortable with it.

[00:13:08] And you're giving them these nuggets that they it's like, they're, you know, they see like, there's this thing called a food desert where like you live somewhere and there's not good food. Well, there's not good knowledge. Some places there's like a desert. And so clubhouse is bringing kind of these, you know, I hate to use that word, but like these missionary Lightworkers into these places.

[00:13:28] So I think that's really amazing. And

[00:13:31] Veronica: [00:13:31] I love that you, um, talked about the law of attraction. So what kind of rooms do you, do you find there? I mean, it's not just business, it's not just entrepreneurship. What are some of the rooms that people that you're spending some time and cause I know I visited a few real estate rooms.

[00:13:47] I'm working on a project I'm on a real estate, uh, realtor summit for March. And um, I wanted to hear what some of the pain points were. So I visited different rooms, but what are some of the rooms that you're

[00:13:58] Amy: [00:13:58] visiting? Yeah. I actually, last night I was in a room and I met someone who's a, some kind of a real estate investor.

[00:14:05] And I was like, I need to introduce you to my client because she's having a big summit. And she's some, she manages all these big things, which you know, is the technical term. Right. Um, But, yeah. Yeah. Um, so I am a part of the club, uh, women in business. So I see lots of things in there. Um, there was one the other day about how to grow your money with abundance checks.

[00:14:27] I thought that was super fun. There are lots of ones about vision boards, which is kind of hard to do on audio, but, you know, Um, some rooms are just called, um, follow rooms there. Silence. And you just go around, you know, looking for people that are interesting to follow. Um, one thing I will say that I kind of missed, uh, dropped the ball on at the very beginning.

[00:14:49] Was that I didn't have my Instagram linked. And so the thing with clubhouse is there's no where to contact anyone unless you link out to something. So, um, I probably missed a lot of opportunities there at the beginning, but I didn't know my Facebook password by heart and I was too lazy to go connect it, but now it's connected.

[00:15:09] So, um, just make sure that your bio has some way for them to find you and kind of, you know, drop down your funnel. That's really important. I'm trying to think of what else. Was particularly, I mean, I host a lot of rooms. I'm kind of more of the, of the, you know, creator, there's that dream design again.

[00:15:28] Right. I feel like I manifested this platform. This is what I wanted. Like, I can jump out of the shower and throw my back girl Bon and throwing hair in a ponytail and just talk. I don't have to put makeup on, I don't have to get presented. And as an empath and an introvert, you know, it's just a different.

[00:15:48] It's a different pole on my energy. Like, it's, it's not like, Oh, are they looking at my eyes? Or they're looking at my nose? Are they, you know, I mean, that's just part of being a woman. We can't really get rid of that. But when you're on clubhouse, I mean, you could be eating a peanut butter sandwich, you know, like picking at your fingernails and no one's going to know, like, it's just, and there's just such a confidence there because you know, there's only this facet of me that they could see.

[00:16:13] Right. I think that that brings out an authenticity. But you just don't get when you're on, on video, I just don't think you do. And I don't even think you do on, on podcasts because I think on podcasts, even, there's still that element of kind of being, you know, I don't know how to

[00:16:32] Veronica: [00:16:32] say it maybe on, on, you know, on, yeah.

[00:16:36] I would agree with that. And you know, I was describing clubhouse to someone and I said, do you remember back in high school or probably junior high? Really? When it's 10, 11 o'clock at night, you're not supposed to be on the phone, but you'd snuck the phone in your room with a really long cord. And you're.

[00:16:50] Lying in bed with your feet up against the wall, and you're chatting with your girlfriends and that is your true, authentic self and what we know in the entrepreneur space. And this is really important for listeners. I want you to grab this nugget here and keep it. People are going to connect with you when you're being authentically.

[00:17:07] You. And to your point, Amy Lee, when you're on clubhouse, I think a lot of people, especially introverts have an opportunity to be really authentic and it attracts people to them and they're going to want to do business with you. Um, so it's definitely a platform to check out and, and I love that being authentic is the key and the.

[00:17:28] And not that Facebook isn't necessarily, but I can definitely tell once you get on clubhouse folks, you'll be able to tell the difference. And I think you'll be able to really hear in people's voices, uh, their tone. And it's not necessarily the words that have been typed in comments that you'll relate to.

[00:17:44] It's the tone of voice. And their inflection and everything else that they, how they communicate. So that's super, super important. Um, and lean not to shift gears too too much, but I do want to touch on law of attraction. You you've used the word a little bit. It's definitely in your bio for those items.

[00:18:01] Here we go. For those of you that don't know the gist of it, why don't you give us the low down? Because I think this is your magic and this is where people, um, who are looking to grow their businesses can really connect with

[00:18:13] Amy: [00:18:13] you. Yeah, absolutely. So the crash course in law of attraction is the us, um, thoughts become things.

[00:18:20] Now, what I will say is that there are lots of other laws and, you know, the secret and things like that love to really kind of hone in on the law of attraction specifically, but there's lots of different laws. Um, but the law of attraction is one that really works because it talks about how. What you think about you bring about, right.

[00:18:38] So the law of attraction has three main components ask believe and receive. And we could go on about those all day, but a real quick one or two sentence for each one is that the first part is you need to know what you want. That's where I come in as the dream design coach. The second thing is to believe.

[00:18:56] And to know that once you decide you want it, that it's on its way. And then the last thing is to receive. And what do we do when we receive something wonderful or we get a gift, we feel gratitude. And so those are the three key components of the law of attraction. They work tremendously when we use them in harmony.

[00:19:15] When we use them in dissonance, they can bite us in the butt as a many of us I'm sure have had happened. Um, but yeah, that's basically the law of attraction. I'm not sure.

[00:19:25] Veronica: [00:19:25] That's awesome. So, um, folks, if you haven't had a chance, I want you to go check out Amy Lee's group, Amy, where can people find you other than club clubhouse?

[00:19:34] I'd put your clubhouse, um, handle on there, but where else can they find you? Yeah, so I

[00:19:39] Amy: [00:19:39] actually have a really awesome free workshop. It's from January 11th to the 15th, it's called dream like a boss. And what we're going to be doing is going into how to. Dream. Okay. So we're not actually picking out the dreams yet, but I'm going to help you figure out how to design dreams that are in alignment with what you truly want, what your soul vision is, what you're really trying to express in this iteration of.

[00:20:06] Um, of life. And so we're going to go into depth about why you don't already have what you want. We're going to talk about, what's holding you back from deciding what you want. And then we're going to go through what I call my dream design blueprint, which is a three-step process. That's going to help you to be able to figure out your dreams pretty much at the drop of a hat, any time for the rest of your life.

[00:20:27] So I'm really excited for that. I do have a link for that. I can give it to you. Um, I don't think it's a big, scary link. Um, but it's probably something I'll have to give you after the fact.

[00:20:39] Veronica: [00:20:39] Yeah, absolutely. And we can put that in the comments for anybody. If you guys haven't had a chance, um, to, uh, think about that, especially with the new year, this is the time to do it.

[00:20:49] It really is. We know that we're going to be hunker down for a little while. And a lot of us have spent the last six, eight months in deep reflection and some of us have been able to take action. Some of us are still contemplating taking action. But what I love about Amy Lee's program is that the blueprint that you get is really, um, the impetus you need to just do it, to just jump, take that leap of faith and go into whatever it is you were intended to do to live your life's purpose, because ultimately that's what we want.

[00:21:20] And so for people who've worked with Amy Lee, I know we've got some, we've have people watching right now, some of your, um, Some of your crew and your tribe are here. Love that. We've got Laura here. Let's see. Oh, wrong. There we go. Yep. Dream like a boss is amazing. Thanks Dora. I would. Absolutely. I agree with that.

[00:21:40] And I'm going to tell you why it's amazing and that's because a lot of us don't give ourselves permission to think about our dream. And we don't even know how to dream specifically. And that's what Amy Lee is truly gifted at is she's hell. She's gifted at helping you peel back that onion and giving you confidence to be okay with it.

[00:22:02] And when she starts to ask you questions and your tummy starts to turn a little bit, that's when you know it's working and you're like book blast it. Why are we talking about this? I don't want to do this. Um, But, but that's really your soul's opportunity to just start breaking through the cracks and getting you to where you need to be.

[00:22:20] So that light inside of you can radiate and really just come out and shine. And so I highly, highly recommend you do that. Um, Emily, what else do you got going on besides that? I know you're now you've got some offers for podcasts. I know you've got a show coming up too. You're going to be doing, tell us about

[00:22:37] Amy: [00:22:37] that.

[00:22:38] Yeah. So, um, I have, um, Oh gosh, I have so many things going on right now. I have my, so I have that workshop that I was telling you about. I have a show in my group that I do every Wednesday, which is called Wednesday wisdom, where I interview empathic. Dream designers, people who, um, identify as highly sensitives and have created their own dream life.

[00:22:59] Hi, Miriam. Hello. Um, what else am I doing? I am hanging out with you all the time on clubhouse. Um, I am, we have some, we have a whole bunch of, we have a big, um, article that's coming out for me and I think it's course creator magazine. Um, I'm writing a book or I rewrote it I'm in the process of publishing it, which I absolutely love.

[00:23:22] Um, go ahead. Yeah, I just got, I just got some, I also have five kids under eight, so

[00:23:26] Veronica: [00:23:26] there's that? So five kids under eight, that takes a little bit of time and you're a homeschooling mom too. So that keeps you busy.

[00:23:33] Amy: [00:23:33] Yeah. Yeah. I'm one of the pre COVID homeschoolers. So like I've seen it before. It was cool.

[00:23:39] So yeah, I'm trying to think of what else I, I do, um, So vision, um, during design intensives, where I can like kind of help you look at the imagery that your soul is creating and kind of like how to make sense of that. So I love that. Um, I'm always looking for collaborations, always looking to. You know, drop nuggets like these on other folks, um, programs, remember I'm the person I've already made all the money.

[00:24:06] So I'm not in it to like, get things out of it. I'm in it for the fulfillment. I'm in it for bringing that, you know, that, um, knowledge right out there. It's like the hero's journey. Like I've done it. I conquered, I beat the beast, I got the elixir and now I'm bringing it back. And so, um, I'm always, yeah, I'm always looking for stuff like that.

[00:24:26] Veronica: [00:24:26] That's awesome. Well, thanks, Emily and I, and one more thing. She is going to be international. She's doing her interview in Australia coming up in a few, few weeks, few days, actually. Yeah,

[00:24:37] Amy: [00:24:37] I think, I think it's like the 13th. That's right. That's what you meant by the show. Yes. Yes. I'm going to be on like a TV show.

[00:24:42] Y'all I'm super excited

[00:24:44] Veronica: [00:24:44] and Australia. That's really international. Yeah. So dream design,

[00:24:49] Amy: [00:24:49] she doesn't give herself enough credit, but honestly I cannot believe I've been on CEO blog nation three times. I was in, um, I was in, uh, thrive global, which is like, where like everybody. Amazing is it actually, if you go look at, um, so, you know, my name is Amy Lee Westerville.

[00:25:06] If you go look at my Facebook profile or my group during building entrepreneurs, there's a banner, which is pretty much all of the places that I've been featured as a result of this incredible lady. So, um, we, we have a very symbiotic relationship in that. You know, she bolsters me, I boast to her and, and you know, it's a really a prime example of what happens when you have different skillsets and bring them to the tables.

[00:25:30] Yeah.

[00:25:31] Veronica: [00:25:31] Absolutely. And I love that. You're always looking for collaborations because that's really where it's at. So thank you so much, Amy Lee, this has been fun. I'm going to go ahead and wrap up the show, but I want to give you special. Thanks. And guys, all of her contact information is in the notes. So you'll be able to see her there.

[00:25:46] Alrighty. Well, thank you so much for joining us for another edition of Saturday soundbites. Uh, great information from Amy Lee clubhouse guys. It's where it's at. If you get an opportunity to get an invite, take it and learn how to use it. This is really going to help you scale your business and get some visibility visibility.

[00:26:06] Doesn't just have to be on the radio and on television and in newspapers, magazines, non traditional media. It's a great way to legitimize your brand and have people connect with you so that you can truly, truly scale your business and live your life the way you were certainly intended to do so. Join us next week.

[00:26:26] We've got a great gas next week. We've got an attorney. Who's going to walk us through the do's and don'ts of an online business. So any of you entrepreneurs, this is going to be a great one for you. We're going to talk about processes and improvements and everything. You need to protect your business in a legal sense.

[00:26:42] If you are listening on our podcast, make sure you hit subscribe. We definitely want to make sure you get all of our episodes. And if you're watching on Facebook on the replay, make sure you hashtag replay and Amy Lee, and I will go back through the comments and respond to everyone as we can. So appreciate your time.

[00:26:59] Can't wait to see you next week. And as always, I'm sending you lots of positive energy and light.